Discover why 300+ brands trust us
A single Unified Platform
A unique platform that can handle the complexity and diversity of Retail+Media data sources, enabling performance assessment and uncovering opportunities to boost profitability. Datagram is your one-stop shop for crafting an effective Retail Media strategy.
A Team of Experts
In the fast-paced and complex world of retail media, our team of experts offers the specialized knowledge needed to stay ahead. Our deep understanding of the market’s intricacies ensures high-quality execution and strategic guidance, helping you navigate challenges, optimize performance, and achieve your goals with confidence in an ever-evolving landscape.
AI-First Solutions
The power of AI, combined with the real-time dynamics of Retail Media, creates a perfect synergy. Our AI-generated analytics can address all the complex questions surrounding Retail Media effectiveness and optimize campaign parameters to positively impact your bottom line.
Boost your share of voice and outsmart your competitors
In today's crowded market, increasing your share of voice is essential for standing out and gaining a competitive edge. By investing strategically in the right channels and leveraging data-driven insights, you can not only boost visibility but also dominate the digital shelf and outpace the competition.
Fresh daily data
Comprehensive
channel tracking
Keyword-level
Optimize your investment and boost your sales
A new era has arrived: you can now achieve a granular understanding of your Retail Media campaign performance, down to the product, keyword and format level. Using our AI generated analytics you can now optimize your mix to drive further sales growth and achieve higher returns.
AI
Powered
Real
time
+49%
ROAS
Increase your profitability and reach your business goals with iROAS
What's the true incremental ROI of my Retail Media campaigns ? How can I optimize my mix to drive further incremental sales ? How much head room is left in terms of spend before hitting diminishing returns ? iROAS is the key metric that will drive your strategy toward greater profitability.
AI
Powered
What-if Scenario
Planning
+12%
iROAS
Before Datagram
I have limited visibility into my competitors strategies.
I don't know the profitability of my retail media investments.
I invest in retail media, but I’m uncertain whether my campaign settings are optimized.
I don't know the optimal amount to invest in each marketing channel.
After Datagram
I have a clear understanding of the competitive landscape.
I know the true incremental ROI of every dollar spent.
I can optimize my campaign parameters to drive further incremental sales.
I’m able to allocate the right investment to each marketing channel to maximize efficiency.
See how Datagram helps brands grow
“We've partnered with Datagram for our retail media needs, and the results have been exceptional. They've not only met but exceeded our expectations. The performance monitoring tools they provide are a game-changer, and we're thrilled with the results.”
Maximilien von Weisberg, L'Oréal
“With Datagram, we can better detail a positioning strategy knowing which keywords are the most powerful in terms of CTR”
Sofia Piana Latapí, Danone
“A must-have tool to assess our customers' Share Of Voice and keeping an eye on our competitors' operations!”
Géraldine Choplin,
Pierre Fabre
